Libraries and public information hubs are no strangers to puzzling over how to best showcase huge amounts of data to citizens. One particular challenge is how to make this accessible to everyone, yet do this in a way that doesn’t require unachievable levels of human interaction.
Customised LED signs offer a highly adaptable and cost-effective solution. While they don’t, of course, negate the need for appropriate staffing levels, what they can do is play a key role in imparting information.
Let’s take a look at this in some real-life scenarios.
Informative/Navigational Digital Signs
An outstanding use of digital signs is to show the public how and where they can find the information they need. By strategic placement, the bright lights (and moving parts, if you choose) of such a sign will grab attention in a way that static signage simply can’t manage.
Such signs can be used to:
- Show the location of various genres: Fiction, travel, hobbies, children’s books… You get the picture.
- Showcase upcoming events: An upcoming book launch, council meeting, firework display, voting station etc.
- Inform users of important resources and/or future changes to services: Display details of a bus timetable change, benefit administration, council services…
The beauty of using digital signage is that it’s easily edited and altered. It can also be programmed to automatically change as desired. This is done via a connected device, where authorised users can modify at will, either implementing the changes immediately or scheduling them for a future time/date. This is especially useful in multi-scenario venues, thus requiring different displays at certain times of the day or night.
Inclusive Digital Signs
Digital signs are one of the most inclusive ways to impart information. Take advantage of both sound and visual displays to ensure those with hearing or sight impairment can easily be privy to publicly available data.
Touch screen technology, for example, can be a primary way to ensure everyone can access important info – and as tech advances, voice activation and AI can be integrated to further improve interactions.
Interactive Digital Signs
Digital signs can also be wholly interactive. As already mentioned, touch screen and voice activation are two prime ways of pulling up data. This could be as easy as touching the screen to see the answer to a list of FAQs or more complex, such as typing or speaking commands to navigate a menu to reach the desired information.
This can also effectively guide users to content they might need. This could be easily done by flashing up similar or connected information. Or, perhaps, adding pathways to digital signs that, with simple questions, can further make the user aware of what’s available.
Digital signage offers a myriad of advantages and can be incredibly cost-effective. By helping the public access the information they need, the technology frees up staff to carry on with other vital work. While they certainly don’t replace humans, intelligent use of advanced digital screens can dramatically improve the consumer experience and drive a far superior model that satisfies multiple informative needs.
No one offers a better quality, value-for-money range than iCatcher Digital Signs. Supplying the whole of Australia, we offer signs to suit all sizes and needs. From outdoor signs to the latest in customisable LED technology, our second-to-none service allows customers to purchase outright, finance, hire and lease signs to perfectly suit any requirements.
Contact us today to find out more.